Currently viewing the tag: "chiropractic marketing"
A couple of months ago, I mentioned I was putting an eBook together that shows you how to properly use Deal of the Day sites like Groupon and Living Social to generate more business for your practice. Well, the reason why it is taking so long is because, three months after running my last one, [...]
Chiropractors, here’s the perfect camcorder for you to use to make your YouTube Marketing videos, the Flip UltraHD Camcorder, 120 Minutes (Black). This thing is awesome, and cheap at about $150.
The reason why I think it is so great is that it is dummy-proof, and it doesn’t require mini [...]
I just updated the Gotta Have It page of this site. It lists all the products and services I use to build my chiropractic practice and my side business.
One of the pitfalls of marketing is that there is so much out there in terms of products and services that it can be an [...]
Twitter has taken the country by storm. Previously brushed off as a way for teenagers to let each other know what they’re doing by the minute, new applications for the internet platform were discovered this year, and the end result is that there are now over 100 million Twitter users world wide. It is now [...]
Fellow chiropractors,
Hopefully by now, you have a website for your clinic. If you do, does it actually work?
If you don’t know if your chiropractic website works, take this short survey:
Does it show up in the top five (5) listings in Google for the search phrase “[your city] chiropractors”? Does it show up [...]
The business of chiropractic is undergoing a tumultuous change right now. I graduated from chiropractic school in 1995, a time where one could still find “old school” chiropractors from the 70′s and 80′s in practice. The 80′s were considered the “golden years” of chiropractic. That was when group health insurance first started to cover chiropractic, [...]
If you’ve been following this blog for some time, or have purchased my book Guerilla Chiropractic, you know that I’m a huge advocate of using the internet to actively and passively promote your practice 24/7. My clinic website, San Francisco Chiropractic has been ranked #1 in Google for the past couple of years [...]
The recession is hitting many practices across the country quite hard. For those in major cities that have been especially impacted, the effects are even greater: chiropractors are finding that many “maintenance” or regularly returning patients have been laid off. And, due to the climate of financial uncertainty, cash-paying patients are cutting back on chiropractic [...]
Internet social media sites like FaceBook and Twitter offer a new means for chiropractors to market their practices. For the techie-phobes who have purposely avoided these sites, which seem to have made their way into the fabric of life in the U.S., FaceBook is basically a site that connects you to people you already know, [...]
In recent months, the internet application Twitter has seen its popularity skyrocket. It has been getting a lot of free publicity due to its popularity among celebrities like Ashton Kutcher. Currently it’s the rage in web-based marketing. Lots of businesses, large and small are quickly jumping on the bandwagon, apparently without giving it much thought.
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