Internet Marketing | Chiropractic Rescue Plan

Many Chiropractors Slow To Embrace Internet Marketing

0 Comment by Dr. Dan / November 15, 2009 / Posted in Chiropractic Websites, Internet Marketing

Despite the huge impact the internet continues to make on consumer purchasing behavior and the growing use of email in marketing, many chiropractors still have the marketing mindset of the 1980s and 1990s– yellow page ads, spinal screenings, health fairs, postcards and so on. They still fail to realize just how vitally important being seen [...]

New Service Coming to Help Chiropractors Market Their Practice

0 Comment by Dr. Dan / October 20, 2009 / Posted in Internet Marketing

If you’ve been following this blog for some time, or have purchased my book Guerilla Chiropractic, you know that I’m a huge advocate of using the internet to actively and passively promote your practice 24/7. My clinic website, San Francisco Chiropractic has been ranked #1 in Google for the past couple of years for the [...]

Chiropractic Marketing on You Tube

0 Comment by Dr. Dan / August 6, 2009 / Posted in Chiropractic Market, Internet Marketing, Social Media marketing, Video and Chiropractic

Ok, it’s 2009 and if you have never owned a camcorder and taken some video, you’re waaaaayyy behind the times. If you haven’t created a video using a simple video editor, and uploaded it to your site… well, you can still be considered behind the times. Fellow chiropractor, if you are one of those people [...]

Should you bother with Twitter?

0 Comment by Dr. Dan / August 4, 2009 / Posted in Chiropractic Market, Internet Marketing, Social Media marketing

In recent months, the internet application Twitter has seen its popularity skyrocket. It has been getting a lot of free publicity due to its popularity among celebrities like Ashton Kutcher. Currently it’s the rage in web-based marketing. Lots of businesses, large and small are quickly jumping on the bandwagon, apparently without giving it much thought. [...]

Intro to Email Marketing for Chiropractors

1 Comment by Dr. Dan / July 30, 2009 / Posted in Chiropractic Market, Email marketing, Internet Marketing

Email marketing is still a viable way to attract new patients to your clinic, as well as staying in touch with current patients. Yes, I know that because of spam, people are very hesitant to give out their email these days, and the plethora of solicitation emails, even from reputable vendors like Target, Amazon and [...]

Google Local Business Listing

1 Comment by Dr. Dan / July 25, 2009 / Posted in Internet Marketing

Chiropractors, try to get your clinic listed in the Top 10 Google Local Business Listings. This is especially helpful if your website isn’t listed on the first page (natural listing) for your primary keyword, which should be “(your city) chiropractors.” Google Local Business Listings are the businesses that Google lists whenever someone does a search [...]

Business Review Sites – The New Yellowpages

1 Comment by Dr. Dan / July 5, 2009 / Posted in Internet Marketing

I’m noticing that a good 25% of my new patients each week are being referred to my clinic via a website called Yelp.com. Yelp.com is a business review site where a person can sign up as a “yelper” and write reviews on businesses he/she patronized, such as restaurants, doctors offices, and beauty salons. Yelp is [...]

The Changing Chiropractic Market

0 Comment by Dr. Dan / June 25, 2009 / Posted in Internet Marketing

Ok, so I think you understand that the internet connects people in ways never seen before, and as a result has dramatically changed the way small business owners, including chiropractors market their business. In the old days, you could do a spinal screening at a health fair or hold a spinal care class in your [...]