Posts by: Dr. Dan
Previously, I made a post about using Groupon to turbocharge your practice. That was just last March 25, and things are still hot! Like I said back then, these sites are popping up like mushrooms. Here are similar sites that are cashing in on this online group coupon craze:
Living Social Buy With [...]
I use really cool analytics software for this website that is able to tell me how many visitors it had for the day, their location (city, state, country) and how each visitor was referred, including what keyword they typed into the search engine to find my site.
It’s called GetClicky (click [...]
One of the core principles of the Chiropractic Rescue Plan is to think outside the box and re-invent yourself. Here’s something I ran across that I want to share with my readers that exemplifies this.
It appears to be some kind of chiropractic franchise or group (if anyone has the time to check it out, [...]
I ran into a decent article posted on Chiropractic Economics that deals with cash plans.
The gist of the article, written by chiropractor Mike Mandell, who has an MBA degree, says that when it comes to money, people see themselves as having two sources of money, their income (paycheck) and their savings (wealth, home equity, [...]
Most of you may know about Groupon, the coupon website that is taking the country by storm. Speaking of storm, it’s like one of those “perfect storms” where all the conditions are right for this thing to explode: people these days are in the penny-pinching mode– cautious about their employment, nervous about their retirement. So [...]
I wrote a couple of posts about the importance of staying in every single one of your patients’ mind. Only a very few percentage of patients wind up choosing maintenance care, so once a patient leaves your office and is feeling great, you can lose that person forever if you don’t make an effort [...]
Looks like the current marketing craze in today’s fast-moving technology trends is the deal-of-the-day websites; notably Groupon. It’s a brilliant model that, according to Forbes magazine is on pace to make $1 billion in sales faster than any company ever has.
Here’s the way it works: let’s say your business offers a 60 minute massage [...]
In the retail industry, especially in large department stores like WalMart and Target, a lot of attention is focused on revenue generated per square foot. This is one of the metrics managers use to gauge profitability. Next time you go to your local department store, notice how they try to cram merchandise in every corner [...]
This blog is about saving money wherever you can in your chiropractic business.
One way is to get a phone-based credit card processing service. If you have a land line credit card merchant, you’re paying for your phone line and a bunch of extra fees. And, chances are, you are paying a monthly cell [...]
I’m finding that online reviews are increasingly having a very strong effect on people’s buying decisions. A lot of my new patients are coming from Google and Yahoo searches, and also Yelp.com.
You’ve most likely heard of the term social media. Originally it was called Web 2.0, a new application of the web that allows [...]
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