Ok, so I think you understand that the internet connects people in ways never seen before, and as a result has dramatically changed the way small business owners, including chiropractors market their business.
In the old days, you could do a spinal screening at a health fair or hold a spinal care class in your [...]
Chiropractors should use the internet to promote their businesses, and also understand that the internet has made doing business more transparent.
Fellow chiropractors, times are a-changing. And I don’t mean the stuff you already know:
-high insurance deductibles
-low re-imbursements
-utilization review bullies
I’m talking about the way people get their information. The last couple of years have witnessed a huge paradigm shift in the way our society stays informed– for worse and for better. If [...]
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